Michael Rosenblum

For more than 20 years on the cutting edge of the digital ‘videojournalist’ revolution. He has led a drive for videoliteracy and the complete rethinking of how television is made and controlled.

His work has included the transitioning of the BBC’s national network to a Vj-driven model, starting in 2000 and the conversion of The Voice of America, the United State’s Government’s broadcasting agency, (and the largest broadcaster in the world), from short wave radio to television broadcasting and webcasting.

Consulting clients include the BBC, McGraw-Hill, TV-24/Germany, TV4/Sweden, Oxygen Media, National Public Radio, Denmark’s Radio (DK), TV-3 Sweden, Norway & Denmark, Tokyo Broadcasting, Korea Broadcasting. Produced or overseen production on more than 300 hours of programming for both network and cable.

He has conducted his unique VJ training classes and boot camps all over the world, from Thailand to Marrakech.

Recently entered into a partnership with Discovery Communications to set up the Travel Channel Academy, a national training facility open to anyone. For eight years he was an adjunct professor of communication at New York University, where he taught “Television and the Information Revolution”, a course of his own design and at The Bauhaus in Germany. Prior to that he taught at Columbia University’s Graduate School of Journalism. His Brussels based Rosenblum Institute trains European journalists to work as vjs. He is the author of Videojournalismus (Germany).

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